Design and
Branding
Services
Drink In Creative is a creative agency based in Dublin and New York, delivering brand and motion design for hospitality brands, consumer brands, and cultural businesses across Ireland, the US, and internationally.
Visual Systems That Perform
We create visual systems that strengthen identity and elevate storytelling across every touchpoint, from digital campaigns and social media to broadcast, packaging, print, and immersive brand worlds. We combine creative direction with commercial thinking, ensuring every visual output aligns with your objectives, audience behaviour, and platform requirements.
We care deeply about how things look and feel. Aesthetics matter, and so does consistency. Whether developing a full brand identity design or producing high-impact campaign visuals, we focus on consistency, clarity, and commercial performance.
Art Direction & Styling
World building allows storytelling to move beyond isolated assets and into cohesive visual ecosystems. We provide art direction and styling that shapes how your brand feels across photography, video, motion, and all campaign environments.
We define the textures, colour palettes, spatial composition, materials, props, and environmental details that give campaigns depth and consistency. Whether constructing a physical set or developing a digital environment, every visual choice reinforces narrative and brand identity.
Our art direction services include:
- Creative concept development
- Visual world building
- Set and scene design
- Colour and material direction
- Prop sourcing and styling
- Cross-channel visual alignment
Brand Design
As a brand design agency, we create brand identity design systems that are distinctive, scalable, and built for longevity. We stay up to date with emerging design trends, visual behaviours, and platform shifts so the brands we build feel current without becoming disposable. We consider typography, colour, layout systems, motion language, tone, and scalability so your identity remains strong across campaigns, platforms, and time.
Our branding and design services include:
- Brand identity design and visual systems
- Brand positioning and creative direction
- Typography and colour system development
- Campaign key visual creation
- Brand guidelines and usage documentation
- Multi-channel visual consistency planning
Graphic Design for Digital & Campaign Use
We develop visual assets built specifically for where they live, from billboards and TV to social media ads. We shape layout, hierarchy, and visual flow around how audiences actually consume content, so our designs don’t look and grab attention, but communicate your vision clearly.
We design campaign systems that scale across:
- Digital and social media advertising
- Out-of-home placements
- In-store activations
- Websites and landing pages
- Sales materials and presentations
- Packaging and point-of-sale
Motion Design
Motion holds attention in environments where static visuals struggle to compete. We design purposeful animations and motion graphics that deliver clarity quickly and impactfully.
Our motion design services include:
- Animated campaign and promotional videos
- Motion design for paid ads
- Motion and 3D design for digital billboards
- Social-first animations and reels
- Kinetic typography
- Motion graphics integrated into brand films
VFX & Advanced Post-Production
Some campaigns require environments, transformations, or product visualisation that cannot be captured practically. We deliver VFX and post-production design that enhances campaign films and branded content while maintaining visual credibility.
Typical outputs include:
- Digital set extensions
- Compositing and environment enhancement
- 3D Product visualisation
Graphic Design for Social Media
Social media is not an afterthought for us. We live and breathe it. We are constantly immersed in platform updates, evolving formats, cultural conversations, and emerging trends. Because we stay close to audience behaviour, we understand what works, where it works, and how it should be executed to feel native rather than forced. Every asset is built to cut through crowded feeds while remaining visually consistent with your wider brand identity.
Typical outputs include:
- Engaging post and carousel designs
- Story and reel graphics
- Video thumbnails and cover artwork
- Monthly branded content libraries
- Platform-specific crops and exports
Campaign Production
We design complete campaign worlds, not isolated assets. Campaign production includes creative direction, visual system design, motion adaptation, and multi-format rollout planning. The result is a cohesive campaign that feels unified everywhere your audience encounters it.
From initial concept through to rollout, we ensure the visual world holds together across:
- Broadcast advertising
- Video-on-demand
- Paid social
- Organic social
- In-store screens
- Out-of-home
- Print and digital placements
See how our design supports real results
Three Cents Competition
We developed a cohesive visual identity for Three Cents’ cocktail competition, rolled out consistently across digital assets, social posts, and motion graphics, strengthening industry recognition, increasing engagement, and building long-term brand loyalty.
Braeburn Coffee – Unfold Autumn
Through handcrafted graphic design, motion graphics, and platform-specific digital adaptations, we delivered high-impact in-store and social assets that boosted awareness and drove seasonal sales.
Jameson HOSTS Social Media Design
By building a consistent, platform-aware visual identity across posts, carousels, and motion assets, we created a recognisable feed that drove over 1.2M organic impressions and 44% follower growth in one year.
HOW WE WORK
Our process
Clear communication, creative thinking, and attention to detail guide every step of our process, delivering polished digital solutions tailored to your goals.
Strategy & Creative Direction
We begin by understanding your brand, objectives, and audience. Design decisions follow strategy, not trends. Once the direction is clear, we develop concepts, references, mood boards, and usage plans aligned with your platforms.
This stage includes:
- Brief workshop and goal alignment
- Visual research and creative development
- Platform and format mapping
Design & Production
We begin by understanding your brand, objectives, and audience. Design decisions follow strategy, not trends. Once the direction is clear, we develop concepts, references, mood boards, and usage plans aligned with your platforms.
This stage may include:
- Graphic design execution
- Motion design and animation
- VFX integration
- Set and art direction
- Multi-format versioning
Refinement & Optimisation
Consistency across outputs is essential. We refine colour, typography, pacing, and composition so every asset feels connected.
This stage typically includes:
- Visual consistency checks
- Platform-specific resizing
- Format optimisation
- Internal testing and review
Delivery & Rollout
Once approved, assets are delivered organised, labelled, and ready for immediate deployment.
You can expect
- Structured review process
- Channel-ready exports
- Organised delivery library
- Clear file management
Typical turnaround: 1–4 weeks depending on scope and complexity.
Why Work With Us
We don’t believe in one-size-fits-all. We learn how your brand wants to be perceived, then capture real moments that reflect that – high-quality images that feel natural, expressive, and true to who you are, and we sweat the details, because every pixel matters.
Some projects require speed and volume. Others need patience and precision. We’re as comfortable shooting fast-paced environments as we are spending hours perfecting a single studio image. Our team works across hospitality, retail, events, and corporate environments, meaning we understand the commercial purpose behind the image as much as the aesthetic.
Every frame has a job to do, and we make sure it does it well.
Let’s Create Something Together
If you want product and brand photography that supports your brand, marketing, and sales rather than simply filling a gallery, let’s talk.
Photography
Après All Day: Braeburn Winter Campaign
How We Created an Immersive Campaign World to Launch Braeburn Coffee’s Festive Range
Social Media
Jameson Hosts The Unwritten Rules of Bartending
How we turned bartending basics into an engaging content series for Jameson HOSTS.
Strategy
Three Cents
How we turned a cocktail competition into a brand-building platform for Three Cents.
