How We Deliver High-Quality Video Production Inside a Train Station for The Irish Exit
01
The Ask
The Irish Exit, a vibrant, modern Irish pub and a part of The Dead Rabbit Group, is tucked inside Moynihan Train Station, one of the busiest transit hubs in the US. As The Irish Exit’s dedicated digital content partner, we create high-quality social media content that reflects the bar’s character and attracts new audiences, all while working within the unique limitations of the location.
To grow and evolve The Irish Exit’s digital presence, we:
Deliver high-volume, high-quality social media content that captures the bar’s unique spirit
Ensure reach and resonance across multiple social media platforms
Produce content at scale with limitations of filming in a crowded train-station without compromising creativity or quality
02
The Approach
The Irish Exit’s unique train-station setting means every content production needs to be lighter, faster, and more agile, often with just one camera, one microphone, and no artificial lighting.
This challenge pushes us creatively. At every visit, we rely on natural light, the energy of the space, and creative angles and composition styles to build content that feels authentic, dynamic, and true to the venue’s character.
To consistently contribute to The Irish Exit’s bespoke digital presence, we combine detailed pre-production planning, agile on-site execution, and fast-turnaround post-production workflows. Even with smaller setups and crowded conditions, every deliverable is treated to the highest standard.
Our services span the full ecosystem of creative content production:
Full-service video production services, including social media video production, promotional video production,
and long-form brand storytelling
Professional photography services, including lifestyle, product, brand, and event photography for campaigns and evergreen digital use
Social media management support, delivering platform-optimised edits
Creative direction and content strategy services, aligning every asset with audience insights, brand guidelines, and business goals
03
The Outcome
Despite the challenges of filming in a busy train-station bar, we’ve produced content for the Irish Exit that has delivered both scale and impact.
The real success, however, lies in building a digital presence that is consistent, elevated, and always on brand, proving that high-quality video production and photography doesn’t depend on big crews or heavy equipment, but on creative strategy and expert execution.
At Drink In Creative, we specialise in social media content production for the hospitality industry. Our expertise lies in navigating challenges of live bar environments, adapting creatively, and delivering scalable ecosystems of video production, professional photography, and digital strategy services.
In the past year alone, we:
Produced 100+ social media videos
Delivered 500+ professional photographs
Generated 500,000+ Reel impressions organically
